We have constructed HubSpot on the assumption that you simply earn consideration by being of worth. That perception is on the very coronary heart of HubSpot’s success; creating outstanding content material is what makes a outstanding model.
We have spent the previous decade investing in instructional content material to assist all types of enterprise builders achieve success. Advertising, gross sales, buyer help, buyer success, product, engineering, entrepreneurs are all serving to to construct and develop companies. And, we have offered free schooling via our blogs, YouTube, Academy, and podcasts to assist.
With practically 114,000 prospects now utilizing HubSpot to scale their firms, our ambitions round content material have solely gotten larger.
It is why we’re excited to announce the launch of HubSpot’s Podcast Network, a brand new audio vacation spot that’s dwelling to 6 nice exhibits that signify a variety of enterprise matters and backgrounds. Collectively, this assortment covers the scope and mastery each firm wants to seek out success. The inaugural members of the community are:
- Entrepreneurs on Fireplace, which delivers the inspiration and techniques it’s essential to hearth up your entrepreneurial journey and create the life you have at all times dreamed of.
- Enterprise Infrastructure, which supplies options and real-life tales to house owners and operators of fast-growing small companies searching for sensible suggestions for creating the operations and enterprise infrastructure wanted to develop an organization.
- Being Boss, an exploration of not solely what it means, however what it takes to be boss as a inventive enterprise proprietor, freelancer, or side-hustler.
- The MarTech Podcast, which tells tales of entrepreneurs who use know-how to generate progress and obtain success by unearthing the successes and pitfalls of business consultants and the instruments and suggestions that they’ve discovered alongside the way in which.
- The Salesman Podcast, which helps gross sales professionals learn to discover patrons and win enterprise in a contemporary, efficient, and moral means.
- My First Million, the place the hosts brainstorm new enterprise concepts based mostly on traits and alternatives available in the market, and share the tales of how firms made their first million.
Why a Podcast Community?
We consider the recognition of audio will proceed to develop. It is a media format that’s persevering with to evolve and get higher.
Corporations like Apple and Spotify are investing more in podcasts, and corporations like Clubhouse are innovating in how we devour and join round audio.
Increasingly more persons are listening to podcasts. In reality, greater than 116 million people in the USA listen to podcasts monthly — that is over 61% progress in below three years. Every week extra Individuals take heed to a podcast than have Netflix accounts.
However, one widespread problem for folks is the best way to uncover nice podcasts, ones that may assist them unlock their issues and supply them with the inspiration to do higher. Because the variety of podcasts grows, how do you discover those which are finest for you?
HubSpot’s Podcast Community brings collectively the best-in-class enterprise exhibits that educate and encourage — multi functional place. It would assist introduce folks to new exhibits, episodes, and creators who may help unlock their subsequent section of progress.
The Podcast Community will assist us to succeed in and serve hundreds of thousands of enterprise builders, and we’re excited to maintain including new creators and exhibits so our viewers can get the perfect content material from whoever can serve them finest.
We need to proceed to be the premier supply of schooling for enterprise builders, however we additionally need to pair that schooling with tales that encourage.
We need to shine a light-weight on the consultants, manufacturers, and leaders who’ve overcome their obstacles, disrupted their markets, and have outstanding issues to say. We need to make certain our viewers has the newest traits that matter to them and assist them perceive what these traits imply for his or her careers and companies.
We need to guarantee all enterprise builders have the content material they want in no matter medium they select to devour it, whether or not it is a weblog publish, publication, podcast, or video.
With the acquisition of the Hustle again in February, and by launching our podcast community, we’re working to make sure our viewers will get the perfect content material from HubSpot’s media group, and the creators who can educate and encourage them.