Facebook Ads Rejected? Here’s What to Do

Did Fb reject your ad? Questioning if there’s a solution to keep away from rejection or overturn choices?

On this article, you’ll uncover frequent errors that negatively influence Fb adverts and get tricks to troubleshoot disapproved adverts by yourself. You’ll additionally learn how to submit a request for evaluate of a disputed ad.

Facebook Ads Rejected? Here’s What to Do by Andrea Vahl on Social Media Examiner.

To study what to do in case your Fb ad is rejected, learn the article beneath for an easy-to-follow walkthrough or watch this video:

#1: Determine Why Your Fb Ad Was Disapproved

Earlier than you get began along with your dispute, you must know a number of key items of details about your disapproved ad.

First, search for apparent the reason why it could have been disapproved. In Advertisements Supervisor, go to the ad degree and click on on Edit in your ad.


Fb will typically inform you why the ad has been disapproved in a normal sense however notice that typically that motive is incorrect.

For instance, Fb could say that your ad has one thing to do with cryptocurrency, and if that’s utterly incorrect, you possibly can rapidly dispute that.


If the rationale isn’t clearly incorrect, you could need to look at Facebook’s ad policies and terms extra carefully. Among the main restrictions embrace medicine, playing, and firearms. Past that, different restrictions that come into play contain housing, credit score, employment, and politics.

One of many largest causes Fb adverts get disapproved is due to private attributes. Fb doesn’t such as you to name out particular attributes of the viewer in your ad. To make use of Fb’s instance, you possibly can say, “Meet Buddhists close to you,” however you possibly can’t say, “Meet different Buddhists” as a result of that assumes you’re a Buddhist. It may be a high quality line in the case of wording.


One solution to get round this challenge is to make use of shopper testimonials or tales in your adverts. That method means that you can describe the kind of person who your services or products is an effective match for with out particularly calling out private traits.

Should you used private traits incorrectly in your ad, edit and resubmit it.

#2: Submit a Request for Assessment of a Disputed Ad

If you must dispute a disapproved ad, there are a number of methods you possibly can request a evaluate.

The best approach is to go to the ad degree of your marketing campaign, click on Edit, after which click on on the Request Assessment button.


If for some motive that possibility isn’t obtainable to you otherwise you’ve already requested a evaluate, the subsequent step is to go to Fb Enterprise Assist at business.facebook.com/business/help. When you’re there, the chat possibility could also be obtainable while you click on on Get Assist. If it’s not, you’ll should submit an e mail request.


In both case, you’ll want to supply a number of items of details about your disputed ad:

  • Enterprise account ID on your Enterprise Supervisor
  • Ad ID for the precise ad that has been disapproved

These two items of knowledge will get you assist sooner.

Past that, you must inform Fb the rationale why your ad was disapproved and why you consider the ad complies with Fb’s insurance policies and phrases. It’s useful to display to Fb that you simply perceive their phrases and insurance policies and might clearly articulate why your ad is in compliance.

#3: View the Standing of Your Ad Assessment Request

When you’ve contacted Fb by chat or e mail help, you possibly can verify on the progress of your request in your help inbox. The best solution to get to this inbox is to go to facebook.com/support. Should you don’t see the data in your help inbox, you could have to comply with up in your Messenger.

Should you don’t hear from Fb in a few days, I like to recommend following up with them to seek out out the standing of your case.


Should you’ve had a Fb ad disapproved, typically you don’t know why it was disapproved or the right way to dispute it. Understand that Fb is continually altering and that features the way you dispute a disapproved ad.

Begin by in search of apparent causes your ad could have been rejected. It could be useful to look extra carefully at Fb’s phrases to see in case your ad contains prohibited content material or asserts private attributes. You may then edit your ad and resubmit it. To request a evaluate, both click on the Request Assessment button in Advertisements Supervisor or contact Fb by way of Fb Enterprise Assist.

Typically advertisers ask if they need to delete disapproved adverts. I haven’t discovered that to be a giant drawback however you could need to clear up your ad account.

Lastly, solely Fb might help resolve disapproved adverts. As a lot as we’d like to, there’s nothing we will do. You should contact Fb instantly.

What do you suppose? Will you strive these tricks to troubleshoot disapproved adverts on Fb? Share your ideas within the feedback beneath.

Extra articles on Fb promoting:

  • Discover ways to write Fb adverts that cut back the barrier to buy.
  • Uncover a number of the largest errors entrepreneurs make when managing their adverts on Fb and the right way to right them.
  • Learn the way to transform your web site site visitors with two forms of Fb and Instagram adverts.

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